Blog

All-In-One
How to Plop Curly Hair (And Why You Should Be Doing It!)
If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...

3-Step System
How to Keep Curly Hair From Frizzing in Humidity
Regardless of where you are in the world, every curly girl faces her own climate-driven challenges.
But there is one weather report that seems to make all of us freak out: humidity!
For some of...

3-Step System
How to Properly Care For Your Curls in Humidity
What you need to know about caring for—and maintaining—your curls in humidity.

3-Step System
Why You Need An Easy Curly Hair Routine
Contrary to popular belief, curly hair does not have to be complicated. In fact, it shouldn’t be. Learn why an easy curly hair routine could be the answer to all your hair woes.

Curly
Everything You Need to Know About Our Irish Sea Moss Gel
Everything you've ever wanted to know about the LUS Brands Irish Sea Moss Gel, including why this hair gel for curly hair can actually help support long-term curl health while providing definition ...

3-Step System
How to Refresh Hair: Your Guide to Gorgeous Day Two (And Three and Four) Curls
Everything you need to know about how to refresh curls. Whether want to extend your time between washes (who doesn't?) or need to get rid of frizzy second day curls once and for all, this guide is ...

All-In-One
How to Repair Damaged Curly Hair, Once and For All
Between frizzy, stringy, straight and split ends, it's hard to know what to do when your hair just isn't curling right. 😢 While your first instinct might be to reach for a pair of scissors ✂️ there...

All-In-One
Caring for Fine Wavy Hair
We’ve all seen the videos of curly girls with thick, luminous hair that looks so full and healthy. Then, you look in the mirror yourself and see the faintest hint of scalp through your strands and ...

3-Step System
The Best Hair Routine (and Products!) For Kids With Curly Hair
Not sure how to care for kids' curls? We share the best tips and tricks for mastering your kids' curly hair routine and providing the moisture and curl definition they need.