Please refer to our usage guidelines outlined below when using the provided LUS assets.
LOGO USAGE GUIDELINE
- Change the color
- Alter the logo
- Place on top of a colored background or image, other than a light grey.
- Use the Love Ur Curls logo without
its registered trademark symbol
(except when using the combined
LUS | Love Ur Curls logo)
- Tilt the logo
- Ensure a significant amount of space around the LUS | Love Ur Curls logo
- The Love Ur Curls combined logo should be no smaller than 2 inches on any printed material.
LUS Marketing Templates
- Cover product name or bottle
- Alter or tilt the image in any way
- Place on top of a busy background
Please avoid placing any text, logos, or other graphics directly on top of
the LUS bottles or LUS | Love Ur Curls logo.
Need Copy Inspo?
Here's a list of the most popular phrases we use to describe LUS!
Please refrain from making claims that we have not stated below or on lusbrands.com.
THE LUS DIFFERENCE
- A true All-in-One product meant to replace mousse, gel, hairspray and leave-ins.
- Leaves hair soft, touchable, defined and moisturized.
- Improves the health of hair over time with shea butter and moringa oil.
- Products that actually do what they say they do
- Made by real curly-haired women
- Safe for color treated hair
- Leaping Bunny certified as cruelty-free and vegan
- Dermatologist tested and approved as hypoallergenic, non-irritant, and safe for sensitive skin!
- Less is more
- Curly Hair Simplified
- A Simple 3-Step System for Healthy, Beautiful Curls
- Healthy, Beautiful Curls in 3 Easy Steps
- Start a Love Affair With Your Hair
- We create products that are simple to use and actually work.
- Put an end to layering multiple products on your head.
- Always use LUS Brands rather than L.U.S. brands.
- The 'Ur' in Love Ur Curls should always be spelled as such, not 'your'. The same applies to Love Ur Self.